- Title
- Internal Markets: Bringing the Power of Free Enterprise Inside Your Organization
- Author
- Halal, William E.; Geranmayeh, Ali; Pourdehnad, John
- Publisher
John Wiley & Sons Inc
- Year
- 1993
- ISBN
- 0471593648
- Library
- N/A
Curriculum and Classification
- Subject
- Strategy
- MainCurriculum
- Business Design
- SubCurriculum
- Business Development and Entrepreneurship 2
- Semester
- Semester 4
Abstract
amazon.co.uk
Demonstrates how to design an organization for the 90s using a model to create the entrepreneurial company and provides an effective response to reshaping a business. Describes how to break up the bureaucracy and make a company work more productively by bringing the logic of the market system and free enterprise into the organization. Case studies from MCI, Control Data, Esso and Alcoa illustrate successful management practice.
Synopsis This study explains why methods of management which worked in the 1940s cannot keep pace with the 1990s. It introduces an entrepreneurial approach instead that meets today's challenges. Demonstrating how to create self-organizing, internal market economies that bring the advantages of the free enterprise system inside the company, this book includes case studies from MCI, Esso, Alcoa and other international companies.
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