- Title
- The Complete Idiot's Guide To Starting Your Own Business
- Author
- Paulson, Ed
- Publisher
- Alpha Books
- Year
- 2003
- ISBN
- 1592571387
- Library
- N/A
Curriculum and Classification
- Subject
- Entrepreneurship
- MainCurriculum
- Business Design
- SubCurriculum
- Business Development and Entrepreneurship 1
- Semester
- Semester 1
Abstract
From the Author Prepare To Succeed With Your New Business Anyone can start a business, but not everyone manages that business into a thriving, successful venture. Your success is my goal in writing this book. Only 15% of new businesses last over five years. Success comes from knowing that you are getting into the right business, planning to succeed and then managing your finances and operations so that you achieve that success.
I had an MBA and several startups under my belt before I started my own business, and still didn't know what I didn't know. I wrote this book to let you in on the important things that I wished I had known when first starting my business.
Selecting the right legal structure, handling payroll taxed, personnel policies, using the Internet, working effectively with bankers and dozens of other real-world topics are included in this book.
You are first lead through a self evaluation process where you determine if you are really ready to start a business and the type of business best suited to your skill set, interests and temperament. Starting a business for the wrong reasons is the best way to create a financial disaster and sleepless nights.
You are then lead through the numerous marketing, legal, sales, financial, operational and international aspects associated with not only writing a successful business plan but also for setting a successful course for your business. A special chapter is dedicated to doing business on the Internet for you electronic entrepreneurs. The appendices include a complete example business plan written for a business I almost started a few years ago.
Knowing that you will be successful, a special chapter on dealing with success is included. More than one entrepreneur has created a success only to unintentionally destroy it by doing the careless things outlined in this chapter.
My intention was not only to provide you with factual information and specific actions, but to also provide you with a business philosophy that helps you make the countless critical decisions that lead to that success.
If starting a successful business was easy, then 85% of new businesses would not fail in the first five years. Success is based on hard work, vision and education. Both new and experienced entrepreneurs have told me that reading this book is an excellent first step in that education process.
I sincerely want for you to succeed in your new venture. This book contains the advice I would give you if we were sitting at your kitchen table talking about starting your own business.
Over 100,000 people have purchased this book and I have scores of letters from readers thanking me for the advice it contains. I hope to someday receive a similar success letter from you.
Keep your dreams and be smart about how you spend your money and time in reaching your dreams.
Thank you for considering this book and good luck on your new business venture. I hope that you take us along on the ride.
Ed Paulson
Reviews
Kaospilots reviews of the book. Please describe the book, why is it good or why is it bad (strength/weakness), what did the book do for you, and why do you recommend it. Plus of cause - you contact information so other people can discuss this with you and get more info if needed.